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InspiringHK: Basketball-Art Family Fun Day (《港納百邨》家庭運動同樂日)

Project Type

Event Planning

Year

2024

By

Haywood Au-Yeung

BRAND | InspiringHK Sports Foundation

SCOPE OF WORK | 

  • Event Management

  • Partnership Coordination

  • Experiential Game Design & Planning

  • Logistics Oversight

OBJECTIVE | Community Engagement

In collaboration with the InspiringHK Sports Foundation, I led the planning and management of the "Basketball-Art Family Fun Day,", which is part of the《港納百邨》家庭運動同樂日, a multi-site community event held at Southorn Stadium and various neighborhood shopping malls under People’s Place. The project was designed to merge athletic energy with creative expression, fostering community engagement through a unique social lens.


My role focused on "Experience Design," where I curated a diverse program featuring professional basketball art jamming, jersey painting sessions, and innovative upcycled DIY basketball workshops. By coordinating across different venues and managing the flow of over 500 participants from diverse backgrounds, I ensured a seamless operational experience. This initiative successfully utilized art and sport as a bridge for social inclusion.

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